A marketing degree offers several career opportunities, including copywriter, account representative, analyst, marketing coordinator, specialist, and assistant. Leadership opportunities in marketing require at least a bachelor’s degree and are projected to grow 12 percent between 2012 and 2020, according to the Bureau of Labor Statistics.
A bachelor’s degree in marketing opens many professional doors. Many industries rely on marketing as an important part of their business plans. Entry-level positions are often in sales; however, individuals have ample opportunities to diversify their work experience with this degree.
Marketing managers supervise a number of different departments and seek to adjust operations in order to increase profits. Project managers focus specifically on individual projects, and may require higher levels of education as this field is highly competitive. Advertising managers work either on the business or creative ends of marketing projects.